The Lean Start Up - Eric Reis
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses is a book by Eric Ries describing his proposed lean startup strategy for startup companies.
They Ask, You Answer - Marcus Sheridan
A revolutionary marketing strategy proven to drive sales and growth
Zero to one - Peter Thiel, Blake Masters
Going from zero to one means going from nothing to something. This is the greatest leap possible — greater than going from one to 10 or even from one to 100.